Nintendo, a Japan-based gaming and electronics company, has signed a joint venture with mobile gaming company DeNA. In this direction, he announced the establishment of a joint company. This partnership is scheduled for April 3, 2023.
The DeNA studio is developing the service infrastructure and Nintendo Account integration for multiple Nintendo games available on iOS and Android devices, including Super Mario Run, Fire Emblem Heroes, Animal Crossing: Pocket Camp and Mario Kart Tour.
Nintendo continues to make new moves and engage in joint ventures
Nintendo is making joint ventures to further strengthen its digitalization side. In this context, it establishes new partnerships to further strengthen its relationship with companies. Nintendo, on the other hand, reports that it is trying to make its relationship with consumers a priority in order to take the experience to higher levels.
As part of these efforts, Nintendo entered into a business and capital partnership with DeNA in 2015. Since then, Nintendo has teamed up with DeN to develop and operate a new account-centric core system.
This expertise, which has accumulated for more than seven years, is now growing and developing. Accordingly, Nintendo and DeNA are advancing their partnership and establishing a joint venture company to jointly develop multiple services.